US Trip ’07: World of Coca-Cola

World of Coca-Cola

May 25, 2007. After going through a brief tour of Georgia Aquarium, we were supposed to drop off CNN for the CNN studio tour a couple of bocks away. Unfortunately, it was past 5PM already, and the last studio tour was at 5PM. Instead of trying our luck, we just walked a few meters across a large pond with eccentric street performers to the World of Coca-Cola. At first I thought that was it and was surprised at how many people were there. It turned out to be World of Coke’s opening week, which explained the crowd. Even my aunt was surprised that there was a “new world”.

World of Coca-Cola

One doesn’t need to go to a World of Coke to realize how such a powerful brand Coca-Cola is. It’s one of the most-recognized brands in the world. Imagine building a memorial and multi-media museum for a product, that people have been lured into consuming for decades. If this is a manifestation of what phenomenon, what do you think it is?

Anyhow, the highlight of the World of Coke tour is of course the room filled with tens of soda dispensers of all the various Coca-Cola sodas around the world. At the entrance, you get these cups which you can use to taste everything. It’s all the Coke you can drink! Too bad I didn’t see that coming. I would’ve built up a good thirst before getting there, to make most of the entrance fee.

Leave a Reply